Ethics Statement

Preamble

The value of Utah CEO magazine, both to readers and advertisers, is editorial content that provides insight into doing business in Utah. Readers expect objective, accurate reporting and compelling writing on relevant issues. Advertisers benefit by sharing their messages with an engaged audience.

Credibility is paramount in sustaining and growing readership and providing a strong product to our readers. Utah CEO’s publishing, editorial and advertising staffs adhere to the following ethical standards, which are designed to maintain the integrity of the magazine.

Guiding principles

1. Value accuracy
   • All editorial content should meet high standards for accuracy in reporting, editing and illustrations.
   • Inaccuracies should be clarified or corrected as soon as possible.
   • Opinion articles, while not subject to the same standards for balance and objectivity, should be fair and never unnecessarily inflammatory or slanderous
2. Minimize harm
   • All reporters, whether employed by the magazine or under contract, should use newsgathering techniques that limit discomfort or harm while preserving the end goal of factual reporting.
   • All sources, subjects and colleagues deserve proper, respectful treatment.
   • Articles, images and illustrations should avoid reckless disrespect for any person, group or organization.
3. Maintain independence
   • No business, political or other association may influence the magazine’s editorial content.
   • All advertising content should be clearly distinguished as such.
   • Editorial content is never to be sold or presented as part of advertising or other business agreements.
   • The editorial staff alone is responsible for all decisions related to content.

Brad Plothow